Why Have a Company Uniform?
25 February 2016 Comments Off on Why Have a Company Uniform? Latest News
Imagine walking into a bank and speaking to someone more under dressed than you on a sick day, would you think twice whether they’ll look after you the way they would look after their personal appearance? Or imagine walking into a high class restaurant and being served by a waiter with bad facial hair grooming and mismatched clothing, with more stains than the eye could see, would you not start to wonder if the food would look the same?
With that in mind, more and more companies are carefully considering uniforms that benefit both the company and its employees. Gone were the days that employees were forced to dig deep into their pockets to supply themselves with workwear and where managers had to determine whether employees were wearing clothing that demonstrated an appropriate level of professionalism.
As professionals in any industry, we are much busier than we were ten years ago. So why choose to complicate things further by not having a uniform which can be as simple as placing an embroidered logo on any professional-looking garments. Employees save money and time by not struggling to find something to wear each morning. Being aware of current corporate and fashion trends, there is a huge range of different styles to pick from when deciding what look you are going for with your uniform.
These are the top reasons you should opt for a uniform:
- Create an attractive business image – For better or worse, society tends to judge people by how they dress. Selecting an appropriate employee uniform can immediately establish a professional business image that attracts and helps retain customers.
- Promote a Brand – When employees wear uniforms displaying corporate logos and colours, it benefits company branding by differentiating their business in the markets they serve.
- Free advertising – Well designed work uniforms worn in public become walking billboards, promoting a company’s products and services for free.
- Protect workers – Uniforms deliver functional benefits, like wearer safety. For example, flame resistant workwear can help prevent injuries caused by accidental electrical arc flashes or flash fires, and high-visibility uniforms can help protect employees on job sites.
- Improve security – Company uniforms featuring specific styles or colours quickly identify who does or does not belong in specific work areas or on job sites.
- Prevent product cross-contamination – Uniform programs designed specifically for the food or healthcare industries can help reduce cross-contamination threats; those constructed to dissipate static electricity can help prevent damage to sensitive electronic components.
- Create team spirit – Work uniforms promote a sense of team spirit and a sense of belonging. This, in turn, can improve worker productivity.
- Employee benefit – Employer provided uniforms save employees money, and even when employees must pay for their uniform, all branded garments are tax deductible.
- Improve customer relationships – Work uniforms immediately identify company representatives who can be approached for purchasing information, thereby improving overall customer service.
- Promote company pride – Work uniforms help instil a sense of pride and responsibility and can convert employees into brand ambassadors outside the actual workplace.